Who We Are

The Fortuna Downtown Business Association is a subgroup of the Fortuna Business Improvement District (FBID). Downtown businesses are part of an FBID “core” area. As a core area, downtown Fortuna receives a portion of their assessment and city matching funds back for their own marketing purposes. The Fortuna Downtown Business Association forms its own committees and officers that work to improve the downtown area. Along with the many events listed on this website, the Fortuna Downtown Business Association has worked on projects, in conjunction with the city, to beautify the area. Recent projects include banners that depict historical pictures of Fortuna, flower baskets to hang from the lamp posts, and an ongoing effort to install recycle bins downtown.

The Fortuna Downtown Business Association meets regularly on the fourth Wednesday of every month.

Downtown Hotline: (707) 407-9494

Downtown email: fortunadowntown@sbcglobal.net